With 18+ years of experience -
I make your products & services cool & usable, your users happy & active, your business grow, and your teams proud!

Design leadership is my passion, I love to work strategically, finding solutions with the user in mind and with an eye on the business. I love to inspire and support the people around me and my team by bringing the magic of film into the development of products and services. My diverse background in UX, VFX, photography and art in B2C, B2B, eMobility and SaaS helps companies and teams get more out of their products.

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I delivered projects for

Recommendations

Here is a small selection of current and previous colleaques who worked with me over the past 15+ years.

Elvin Tsang

Head of Design

"…As a leader Tony is open, collaborative and empathetic. He leads by example, with a positive ‘get it done’ attitude. The progress he made in less than two years is absolutely staggering to me. He has been a joy to work with from the start!"

Julius Wilhelm

Julius W.

Head of Product

"I had the privilege of working closely with Tony, who played a crucial role in establishing the internal UX/UI department at DCS. He educated our team on the nuances of design and the principles of well-crafted user experience…"

Kevin Klosko

Julius W.

Product Portfolio Manager

"… I highly recommend him for his exceptional expertise and collaborative approach in the field of user experience (UX) and user interface (UI). Tony brings a wealth of experience, demonstrating impressive leadership in steering the implementation of relevant UX tools and processes, as well as guiding and mentoring other UX colleagues in the company…."

My leadership Principles

I have always passion for what I am doing. I lead by example and love it to empower and support my team. My leadership principles reflect how I work and lead. I am not only leading in the field of UX/UI, but also in the field of Visual Effects.

My personal credo

"Teamwork makes the dream work"

I firmly believe in teamwork and team spirit. The visual effects industry has shown me what is possible with teamwork to develop innovative ideas time and time again. Even if only one person has a vision, it takes a whole team of different people to realise that idea. You can't achieve anything on your own.

INVENT & SIMPLIFY

Thinking longterm
Process optimization
Promote standards, but always think innovatively
Simplify to a point where efficiency meets innovation and joy

LEARN & BE CURIOUS

Never stop learning
Think outside the box and be open minded
No "this is not my job" mentality, support your team and user

BE USER CENTRIC

Always start with the user/customer
Do what brings value and solves longterm user problems
Tell a story that is enjoyable & understandable for the user

What I am looking for in my next role?

Wishes and thougths about my next role and position in a company.

A HUMAN-CENTERED ORGANIZATION

HCD organizations deliver projects to market 50% faster with reduced design, development and maintenance costs. Design-led companies have a maintained stock market advantage, outperforming the S&P 500 by an 211%. Companies that rank at the top of the 4 components of McKinsey’s Design Index increased their revenue growth 32% higher than others in a 5-year period.

I want to join a company who wants to become more human-centered and where design leaders are valued by providing profit and revenue to the company by combining business with design.

IMPACT DRIVEN

I am a very vision and purpose driven person, companies that aim for an impact on the human being and/or special industry by making their life earier and more accessible is something that sets my inner passion on fire. It will not only motivate me, but also the design team.

VALUE OF DESIGN & DESIGN LEADERSHIP

It's not easy for design leaders to get a seat at the table, especially not if HCD is not valued as a whole. My multidisciplinary background can bring anormous value to a company, Because I enjoy it to support the designers in the team, improve and build processes as well as foster standards with the goal to bring joy and innovation to a company and product.

Publications and more

View my past publications, teaching & speaker experience

Speaker Experience 🎙️

2024

UX Heroes Guest

I had the pleasure to be guest at "UX Heros" - a podcast about UX, UX Research and User Testing. In the podcast I talked about my career in Visual Effects as well as my current time at the Digital Charging Solutions GmbH and the challenges in emobility and charging.

2024

Digital Design & UX Conference

45 min speech about "Internalization & Standardization of UX in the automotive industry" with the establishment of a UX department, a scaleable multi-brand design system and the importance of hiring the right candidates for the job.

2023

SAE Career Growth

Interview format about "how to enter the VFX and games industry successfully as a student".

Teaching Experience 📖

2014

SAE Institute Leipzig

3-days Workshop - teaching 20 students about concept art for film and games by showing them common workflows and processes that come in place. Also giving them hands on showreel and portfolio tips to enter the industry successfully.

Publications 🗞️

2014

Advanced Photoshop Magazine

Step by step tutorial about how to create a concept art using photos and painting techniques for the feature film.

2013

Advanced Photoshop UK Magazine

Step by Step tutorial on how to create a Matte Concept Painting with photos and over painting.

2012

Expose 10 - Ballistic publishing

Digital Painting feature of one of my paintings along side legendary digital artists like Dylan Cole.

My Filmography

Over the last 12 years, I had the pleasure to contribute to various feature films and TV shows as a Concept Artist and Digital Matte Painter & 3D Environment Artist.

Full Filmography on IMDB